Thanks for the inclusion Bupa

Your dog is unique. No one knows this better than you do. From the way their ears twitch while dreaming, to that irresistible gaze you’re met with every time they beg for a treat, no two dogs are the same. So they deserve a place to sleep that’s as unique as they are. If you want to make a statement, stand out and express your pet’s unique personality, then an ID Pet dog bed is what you need. Let us explain why …

Thanks for the inclusion Bupa

Thanks Bupa for including us in your article on luxury pet beds.

A few fun facts about our Pet Beds..

Oscar's Law gotcha Month ID tag campaign fundraiser

We are proud to announce that together through the sale of our Personalised IdPet Oscar's Law ID tag we have raised a total of $2370 for Oscar’s Law. 

Midge the dogs RSPCA Million Paws walk Round up

Hello every PAW'dy Midge here,  I had the most amazing time at this years Million Paws Walk as a repawter for IdPet. 

Catching up with my fur friends, getting lots of pats and attention from humans and walking for a good cause... what more could a girl ask for?

RSPCA - Million Paws rePAWt by Tiffany

Hi, my name's Tiffany and I was lucky enough to be a special pet repawter for IdPet at this year's RSPCA Million Paws Walk at Albert Park VIC.
The Million Paws Walk is a fundraising event to help fight animal cruelty.

Get on the Aussie Pooch Christmas Loop!

IdPet is partnering with eight other fabulous Australian pet businesses to bring pet lovers across Australia the Greatest Aussie Pooch Christmas Loop!

The Great Aussie Pooch Christmas Loop is your chance to win one of eight prizes by sharing, commenting and following some paw-some brands via Instagram - it's that simple!

Top gifts for pets and their fur-parents

It's no surprise to us to discover that around 50 per cent of Australia's pet parents are expected to buy a gift for their fur-children this Christmas. We all love our animal family members and want them to share in the festive celebrations.

Toys, treats and gifts packs set to be the top sellers this Christmas and spending in Australia is

likely be more than $46 million nationwide.

Woof About Pet of the Month is Ned The Cavoodle

Congratulations Ned, you are our Pet of the month for November. Ned is one year old and lives in Melbourne. He's a Real life teddy and a pro Instagrammer, check out what he's doing here. Ned is sporting our royal bling glitter custom hoodie!

October 'Woof About' profile is...Homer!

Introducing Homer from Perth, a full-time snorer, volunteering in being active and fit. Homer's favourite thing to do is cuddle with Mum but also loves putting on silly costumes and taking photos.

Homer loves pizza, doughnuts, treats and other foods that Mum uses as props and here he is wearing his personalised pizza collar.

Top 10 Dog-Friendly Cafes in Australia + Puppacino Toy Giveaway!

Hi there, human. Allow me to introduce me and my pal Max. I'm a toy poodle and he's a Spoodle, but we get along great. He's the CEO of IdPet and I'm an Insta-famous pup who loves making people smile. We catch up regularly over puppacinos but know that it's not always easy to find cafes that accept dogs. That's why we decided to sniff out the best in Australia, just for you.

We probably should have been born in Paris. We’d fit right in; perched on a chair on the sidewalk, watching men walk by with baguettes tucked under their arms and cigarettes hanging from the corner of their mouths. We’d wear matching berets and warm our paws on puppacinos – hold the sugar – in the cooler months. Unfortunately it’s not as easy to dine out with humans here in Australia, but there are some cafes and pubs that welcome furry friends. Generally the rule is that we can sit in the courtyard if there is direct access, but there are a few places that allow us inside, too. Here are our favourites in the country (and don’t forget to scroll to the bottom to find out more about our puppacino toy giveaway!).

Our September woof about profiler is...Jet Cavoodle!

Congratulations...Jet you are our woof about profiler for September!
Jet, aka Buddy is a busy pup, working hard in his day job as the director of MyOodle.com

Woof About Pet of the Month is Frankie Sunny...

Congratulations Frankie the Lil Sausage, you are our Pet of the month for August.
There's nothing quiet like a Sausage in the hood! And this little miss looks royally perfect in our royal bling glitter custom hoodie!

Oscars Law ID Tag Fundraiser campaign

July 9^th, marks the official anniversary of Oscar’s ‘Gotcha Day’. 

It has been 4 years to the day that Oscar was rescued from a deplorable, inhumane puppy farm by founder of Oscars Law, Debra Tranter.

To mark the occasion, IdPet is joining forces with Oscar’s Law to help fight unethical puppy farming and highlight the importance of having up to date identification tags for your pets.

Woof About Pets of the Month for July are Trigger & Mi...

Introducing our woof about Profiles for the month of July, Trigger a very relaxed and chilled Staffordshire Bull Terrier cross Kelpie and Mia a playful and outgoing Pug cross Kelpie, from Croydon Park, NSW. 

Meow About Pet of the Month is Neko...

Congratulations Neko, on being our meow about Profile for the month of June. Neko aka Neeks is a very chilled, professional sun bather from North Melbourne, VIC.

RePawt of the RSPCA Million Paws Walk By Muffin and Honey Cavoodle.

MUFFIN's RePAWt 

Hi, I am Muffin and the Official RePawter at The RSPCA Million Paws walk for IdPet.

Today I was part of the RSPCA Million Paws Walk held at Albert Park Melbourne. I woke up feeling pumped and I know I could do this 5km walk as mum has been training me for several weeks now.I arrived and met so many dogs in all shapes and sizes. All so well behaved and friendly!

The Wedding Event Of The Year

Bride Jasmine & Groom Jasper - Photo credit Ragamuffin Photography

Sunday 17th of May 2015 marked the pugnuptuals of Jasper and Jasmine Rowe who tied the knot at The West Beach Bathers Pavillion. The event was a merry celebration of puggy love and a gorgeous fundraiser for the much deserving Pug Rescue Victoria organisation.

Woof About Profile May Kinks

Introducing Kinks the French Bulldog / Boston Terrier cross from Avalon NSW.

One year old Kinks Loves playing with her toys and going on long walks on the beach.

Playful and outgoing Kinks doesn't mind posing for photos.

Kinks's favourite colour is Pink and she enjoys learning new tricks and answers to basic commands like, Sit, Stay. Wait, Lay down and is well trained, she is always by her mums Pippa's side. Kinks has extremely big ears and a distinct dent in her tail,  she is an exceptionally fast runner for her breed type.

Kinks Bark of advice for fellow pooches is. "It's Never to late to learn a trick or two".

Get the look, 

Kinks is wearing our personalised Pink Geometric Triangle collar in size small.

Winter warmers for your pet.

As the weather starts to get colder, canines and felines start to get the chills just like humans. Here are some tips to help prepare your pet for the cooler months. 

20 fun facts about pets.

Whether you're a furry, feathery, scaly or slippery friend, every pet has its own unique traits which raise a smile to the face of our human companions. Here are a few fun facts that you may not have known about our animal mates.